We came together for one reason:
To radically improve the success rate of businesses.

With thousands of merchants making $13B+ in Annual GMV, Compass is the leading solution for automated management reports and benchmarks for small and medium-sized online merchants.

Compass is made for executives who seek visibility on how to improve their business’ ROI without having to rely on an analyst or a consultant. Compass automatically prepares best-practice reports and benchmarks for your weekly and monthly business meetings.

You get your first interactive report in less than 2 minutes after signing up. Simply connect the tools you use to manage your business and Compass will create your tailored report.

Compass helps you to:

  1. Accelerate growth with better, faster decisions
    (e.g. quickly assess if a metric is performing good or bad)
  2. Identify problems that go unnoticed
    (e.g. learn your churn rate is among the worst when benchmarked against similar businesses)
  3. Prioritize issues
    (e.g. get a recommendation to fix high churn rate before optimizing conversion rate)
  4. Allocate resources where they will have the most impact
    (e.g. get a recommendation to increase budget for well performing but under utilized acquisition channels)
  5. Set objectives in a changing context
    (e.g. set an objective for a Facebook CPC threshold and adjust it as Facebook’s algorithms change)
  6. Save time with automated marketing reporting and analysis

Why we built Compass:

In our research as part of the Startup Genome Project on the success and failure of young firms, we found that most businesses fail not because of competition, but rather due to self destruction. Or in other words, they fail because they execute on the wrong things. In our search for scalable solutions to this problem we learned that peer benchmarks and industry data were one of the most effective ways to help businesses focus on executing what matters most.

Our People

We are an international team striving for excellence and impact.

Bjoern Herrmann

Bjoern Lasse Herrmann

CEO

Jean-Francois Gauthier

Jean-Francois Gauthier

CFO & Head of Business Development

David Dickson

David Dickson

VP Engineering

Florian Schulze

Florian Schulze

Business Development Manager

Stefan Sedich

Stefan Sedich

Senior Software Engineer

Gabriel Mendes

Gabriel Mendes

Senior Software Engineer

Cheyenne Richards

Cheyenne Richards

Writer and Marketer

Alan Shum

Alan Shum

Software Engineer

Philipp Solay

Philipp Solay

Lead Designer

Our Advisors

Allen Morgan

Allen Morgan

Amir Beanifatemi

Amir Beanifatemi

Steve Blank

Steve Blank

Robert J. Berger

Robert J. Berger

Ken Rudin

Ken Rudin

Ron Berman

Ron Berman

Roger Krakoff

Roger Krakoff

Lutz Finger

Lutz Finger

Contact

Compass welcomes your comments or questions.
feeback@startupcompass.co

Compass is always looking for great talent.
team@startupcompass.co

Or contact us at the following address:

Startup Compass Inc.
212 Clara Street
San Francisco, CA 94107
+1 (415) 297-8003